Insights on seed, product performance, and profitability at AgVenture McKillip Seeds’ Educational Field Day

WABASH, INDIANA (September 16, 2016) — AgVenture McKillip Seeds, Inc. recently welcomed more than 300 producers from across northeast Indiana and western Ohio to their annual Customer Appreciation Educational Field Day event. Held at the family-owned and operated seed business headquarters north of Wabash, Indiana, customers engaged in in-depth product discussions with leaders from McKillip Seeds and AgVenture, Inc. (AVI).

AgVenture McKillip Seeds Co-owner and Sales Manager, Troy McKillip said, “We were very pleased to share pertinent and practical information with our customers. This is such an important part of our ability to educate and inform our customers. We work directly with them throughout the year to help them make the best decisions in crop planning. Their profitability is a dir

ect result of getting the right seed products on the right soils, integrated with their production management practices.”

In rotating sessions, customers had an

overview of the 2016 corn and soybean crops. McKillip said, “In the corn sessions, we talked about our deep lineup of seed products with a broad range of genetics 

specifically selected for and adapted to our area’s growing environments and soils. We discussed the emerging technology pipeline and how that impacts customers’ cropping plans and seed purchase decisions.” AgVenture’s Chuck Schneider talked about current and new seed treatment offerings. Schneider also highlighted the extensive seed quality testing provided that exceeds industry standards. Field tours followed to show each of the products growing in the field.

The soybean sessions were led by AgVenture McKillip Seeds’ Mitch Snyder and AVI’s Jeff Shaner. Customers learned about AgVenture McKillip Seeds’ soybean varieties and their performance, and about the soybean technology timeline. Information was provided on the new technologies available to help manage herbicide resistance. Soybean plot tours followed. Also as part of the day’s activities, customers were invited to participate in Private & Commercial Applicator Continuing Education with Indiana Extension Educator for Ag and Natural Resources, Curt Campbell.

Since 1935, AgVenture McKillip Seeds has remained committed to enhancing their customers’ ability to farm profitably and exceed their farming objectives. Today, four generations of the family remain involved in the business. McKillip concluded, “We are proud to have such a sustained, positive relationship with our customers. For our customers with whom we have worked for generations, and for those new to our high-yield strategies, it remains a privilege to contribute to their profitability.” 

AgVenture, Inc. is the nation’s largest network of independently owned regional seed companies. AgVenture provides this growing network of Regional Seed Companies with seed products meeting exacting standards for quality, together with leading-edge genetics and technology. Since 1983, this unique marketing approach has allowed each individual company to match the hybrids and varieties it sells to the specific needs of the geographical area it serves. Combined with professional seed representation at a local level, AgVenture strives to help every grower realize more profit from every field.