MPS In Action Blog

Your Blog for Farm News and Information

Welcome to the MPS In Action blog, your AgVenture Seed Company link to the latest in news, information and education from across our independent Regional Seed Company network and the industry as a whole. Check this space often for the latest tips to increasing production and profit on your farm.

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June 6, 2014
By Aaron Paus

I was planning on starting my planting on the 15th of April, but because of the cold, dry conditions I dragged my feet and didn't start until the 21st. In the first three days we weren’t particularly productive, but in the last three days we finally started to hit our stride. Then the weather shut us down again.

A lot of the weather had me questioning my planting rotation this year as far as dryland versus irrigation in certain fields. We were just so desperately dry that I wondered if I had to change my rotation. I waited to plant some dryland until we received rain, and I did go ahead and eventually stick with my original rotation, and we've had rain since then.

One of the first goals that comes to mind is looking at a number of 300 and trying to get that across the whole field. Another goal is to try to get the number while trimming down on our costs — so looking at some more generic stuff, looking at some different sources for getting our micronutrients. And trying not to have any other expenses than what we need to. From the standpoint of having a $7 corn, if you can gain half a bushel on the crop, you hope it worked. With today's economics, we're taking things down and still trying to get what we were at before.

As far as strategy goes, we’re putting a lot of weight to our irrigation management. Some involuntary tests we had last year kind of showed that we were hurting ourselves with thorough irrigation versus what we thought was the right thing to do. We’re on our third year of doing some learning blocks with population and nitrogen, and so we’re trying to get honed into our ideal population and nitrogen rates.

And on a good note, prices now are nearly dollar higher than they were when we did our cash flows over the wintertime. So we're looking at a little bit of extra revenue that we weren't planning on. Hopefully, if we can stick to a budget, we'll have a better year than what we had shown on paper.

June 6, 2014

Submitted by Jeff Shaner, Product & Technology Manager (Eastern Cornbelt, Southern Delta, East Coast)/Soybean Product Lead

Seems that our AgVenture message about proper corn planting depth would be simple enough yet achieving that correct depth in the field is still elusive for many, and I believe those who are too shallow are in for big trouble this growing season.  Already the damage is showing with results like in the first picture... plants with no firm anchor to the soil.  In the second picture, you can see how much shallower the "falling over" individuals were planted than nearby cousins placed at a better depth.

My take home from today's observations are:

1. If you planted at 2 - 2.25 inches deep in loose fluffy soils, after a rain your seed was no longer 2 inches deep.

2. Setting your planter for 2 - 2.25 on firm soils doesn't mean your actual was that deep.

3. Shallow plantings will be trouble all through the season, with trouble evident A) now  B) prior to tassel with wind events that may occur and C) late season root lodging, just to name a few key periods.

We have been taught by the best > what happens the day of planting sets the tone for everything thereafter.

Tags: Shaner, depth, Corn
May 29, 2014

KENTLAND, IN (May 28, 2014) – AgVenture, Inc. last week held the first of a series of intensive training workshops for seventeen new employees and interns who are working with Regional Seed Companies across the country. The group, comprised of young aspiring agriculture professionals from more than a dozen academic institutions nationwide, collaborated in interactive educational sessions to further hone their customer relationship and agronomic skills.

AgVenture Recruitment and Training Lead, Nevada Weitl said, “We are very pleased to have such a large class of sharp, dedicated young professionals in our AgVenture training program. Our commitment to our customers and to their profitability is first and foremost. Working together with these future leaders, we appreciate the chance to improve their agronomy skills and help them learn more about how AgVenture approaches each customer, each field, and each farm with dedicated commitment.”

The two-day training session was opened by AgVenture, Inc. General Manager, Dave Treinen, Vice President, Jim Groepper and Business Development Manager, Chuck Schneider. Weitl said, “With our leadership present, participants learned the core tenets of AgVenture’s philosophy and mission. Each presenter shared inspiring comments about how these individuals have an important role in advancing the future of agriculture.”

“Communication is critical to providing useful support to customers,” said Weitl. “Through several activities and challenges, we provided our trainees with exercises to help them sharpen their communication skills. We want to help prepare them to listen well, ask the right questions, and keenly observe situations. Polishing these communication skills and building their confidence will allow them to become more effective in working with farmers.”

Day two involved an intensive agronomy basics program from Jerry Hartsock of Cutting Edge Consulting and Research, Geneseo, Illinois. Hartsock said, “It was a great opportunity to focus on the basics with these individuals. We covered our AgVenture-specific agronomic tools and techniques, helped them learn the reasons behind these concepts, and why they are important to the grower. In the field, we had hands-on education and some outstanding interactions.”

Weitl concluded, “Our goal this summer is to help build a strong communication and agronomy skills, helping each individual to become successful in their career path. Given their enthusiasm and capabilities, the future of AgVenture and agriculture is bright.”


May 28, 2014

CLARKSDALE, MS / KENTLAND, IN (May 27, 2014) – Mid-South farmers have a unique learning opportunity available to them this summer. AgVenture Mid-South, Clarksdale, Mississippi, has announced that their 2014 Summer Profit Workshop will be held July 15th at 3:30pm Clarksdale.

AgVenture Mid-South General Manager, Charlie Robinette said, “This is one meeting that Mid-South farmers should not miss. It will be a day of intensive learning. We are bringing in the country’s top experts in high yield strategies. They will share their expertise and experience on topics including plant nutrition, tissue sampling, and managing for improved yields and greater profitability. It provides an outstanding set of tools and techniques for in-season management.Robinette notes that farmers will also learn about the intensive research behind the company’s products, the replicated research, seed quality and seed treatment strategies that improve profitability. “In an intensive, focused and hands-on learning forum, we expect roughly 150 Mid-South farmers will participate in this fifth annual event featuring presentations and field tours.”

AgVenture Mid-South Owner, Terry Dulaney said, “The Summer Profit Workshop has gained popularity among our customers over the last several years. It is focused on the cutting-edge agronomic practices and management techniques that maximize both yields and profitability. Our Summer Profit Workshop allows us all to come together to advance skills and share critical knowledge that helps customers become more effective throughout their operations.”

Success stories are plentiful among participants, according to Robinette. “Many of our customers that are participating in our Maximum Profit System™ (MPS) and ProfiZone™ programs are reaching unprecedented yields and more profit per acre. It takes commitment to each facet of production, but where producers acknowledge and incorporate improvements, higher profitability is achieved.”
Experts invited to the Summer Profit Workshop include Paul Bodenstine, Certified Professional Agronomist and noted high-yield crop consultant from Ashland, Virginia, and Jerry Hartsock of Cutting Edge Consulting and Research, Geneseo, Illinois. AgVenture Mid-South Agronomist Wayne Dulaney said, “These professionals will provide insightful presentations that really resonate with growing high yields in the Mid-South. Combined with the detailed information and support of our AgVenture Yield Specialists, the workshop promises to provide an exceptional learning opportunity to all who come.”

For more information on the Summer Profit Workshop, visit or call 662-627-7060.

AgVenture, Inc. is the nation’s largest network of independently owned regional seed companies. Based in Kentland, Indiana, AgVenture provides this growing network of independently owned and managed seed business owners with seed products meeting exacting standards for quality, together with leading-edge genetics and technology. Since 1983, this unique marketing approach has allowed each individual company to match the hybrids it sells to the specific needs of the geographical area it serves. Combined with professional seed representation at a local level, AgVenture strives to help every grower realize more profit from every field.

May 23, 2014

May 23, 2014 - Submitted by John Polasini, Dulaney Seed/Clarksdale, Mississippi

Looking good in the deep south.  These fields were planted Mid March.


May 19, 2014

Submitted by Louis Sutton, Product & Technology Mgr/Sorghum Lead

Have looked over some corn recently that was laying over at ground level.  After looking at the field, it was evident that the corn was building up carbohydrates in the plant during the cold and dry weather.  Then a rain came with some heat, dirt got washed into the whorl and a rapid growth happened and the leaves could not support the plant and it laid over.  With some heat, the plant straightened up and the leaves added cell strength and straightened up. 

May 12, 2014

From AgVenture's Seeds for Success Agronomy Update, May 2014

Here’s a question from one of our readers:

“I received a letter from my co-op that stated you must tell them in advance if you have grain containing “X” trait that might need to be marketed to approved locations. Does AgVenture sell this trait and how can I tell?”

Jeanne Storey, AgVenture Product & Technology Business Manager explains, “Since certain GMO products have been prominent in the news recently, this is a question on many growers’ minds. AgVenture works closely with key trait providers, and for grain marketing questions, we use the resources provided by those trait developers. Since this information is fluid and can change quickly, we like growers to call or check those sites specific to the traits in question. As an example, information can be found on our Agrisure® trait based products by calling 1-800-319-1360 or by accessing online information at and We always welcome our customers to contact their AgVenture Regional Seed Company or AgVenture, Inc. to verify specific traits we market. If a question should ever arise on grain channeling the AgVenture team will assist growers in any way they can.” Have a product trait question? Send an email to Jeanne Storey at: Agrisure® is a registered trademark of Syngenta Group Company.

Tags: Storey, traits, GMO
May 8, 2014

Submited by Louis Sutton, Product & Technology Mgr/Sorghum Lead

Fields all over NE, KS, MO and IA are starting to blow.  Need to watch out for sand blasting and Goss' Wilt and this will be a major concern this year with all this wind and temp stresses.  Seen some producers in The Missouri valley irrigating to get the corn up.  


May 7, 2014

Submitted by Jeff Shaner, Product & Technology Manager (Eastern Cornbelt, Southern Delta, East Coast)/Soybean Product Lead

Wear a dark shirt on a sunny day and you’re asking for a sauna to work in.  Light colors deflect heat.  Fields like the one in my picture are very common, with soil textures that vary from light to dark not that far apart.  We strive for uniform emergence as a key component of MPS, yet these soil “colors” affect how much warming sun gets absorbed or deflected during cooler spring days. 

Ryan Deford of AgVenture McKillip Seeds and I noticed this morning how development of corn seed in the light colored soils was so much farther behind those in the dark regions...reason being the dark soils caught heat and pushed seedling progress along.

…a thousand variables affect your crop…

May 6, 2014

Submitted by Jeff Shaner, Product & Technology Manager (Eastern Cornbelt, Southern Delta, East Coast)/Soybean Product Lead

After about 2 weeks sitting in cool ground, our first planted corn is ready to roll locally here with the warm weather we have this week.  The lows were moderate during this period, so I am expecting no trouble with emergence.  Any Midwesterners have soybeans planted during that early stretch??

Planters again doing major duty today and the bulk of our seed is going in the ground this week.